APS Bank is marking Carnival by offering customers a taste of Malta’s festive traditions. Customers visiting any APS branch are being welcomed with a complimentary prinjolata, the traditional sweet associated with this colourful celebration. The initiative forms part of the Bank’s long-standing practice of commemorating key Maltese festivities with customers.
Celebrations also extended internally. To mark Valentine’s Day, the Bank’s Social Activities Committee distributed ‘Happy Valentine’s Day’ biscuits to all colleagues, bringing teams together in a simple gesture of appreciation.
Rachael Blackburn, Head of Culture at APS Bank, said: “Celebrating Carnival with our customers is a small but meaningful way for us to share Malta’s traditions and create a welcoming experience in our branches. At the same time, initiatives like Valentine’s Day help us nurture a positive culture among colleagues. These moments allow us to connect beyond everyday banking.”
